While social media networks such as Facebook and Twitter are great sources of advertisement, app is another great way to deliver information out to the public digitally. Here are two apps from World Wildlife Fund also known as WWF. The first app is called WWF Together. Using a sleek and cutting edge interactive design, WWF hope by delivering information about the importance of these endangered species, users can understand what these animals are facing so they can take actions in protecting them.
The second app is an UK app. Launched by the WWF, creators of this app integrated 10 London's waterside hotspots into this app. This Waterside Challenge app contains facts, videos, and quizzes, which the user can earn panda points and win prizes such as t-shirts, canoeing and kayaking lessons. The idea of this app is to encourage people to go out, experience the nature and hopefully have them realize what's around them and what they will be missing once these nature habitats and animals are gone.
I think these apps are a great way to get people involve and interact with nature because people are always looking for fun apps to download onto their smartphones or media devices. Therefore launching these apps will not only bring entertainment to the users but it will also do wonders to the campaign.
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